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Digital Marketing Goals

Digital Marketing plan includes the tactical objectives to be used to accomplish the following primary goals of Social media:

  • Improve product sales.
  • Increase presence on social channels where currently lacking.
  • Traction / traffic to blogs / websites.
  • User signups to emails.
  • Lead generation sign ups on a specific landing pages.
  • Get better search engine rankings.
  • Promote affiliate program.
  • Perhaps offers exclusive to Facebook followers with special Facebook code .
  • Re tweets and Twitter analytic / Twitter grader improvements.
  • Google plus / picking up activity around your brand or product.
  • Facebook fan growth / Talking about us numbers / Insights.
  • Twitter followers.
  • Google Analytics ¬†review sales/conversions coming from social media channels.